What is YouTube influencer marketing

YouTube Influencer Marketing

Influencer marketing is a type of social media marketing that involves brands engaging social media influencers to endorse and promote their products. Marketing companies will seek out and pay niche content influencers to drive traffic, sales and brand awareness via their YouTube account. YouTube is quickly growing in popularity as a platform for influencer marketing. […]

Australian social media influencers

Australias Top Social Media Influencers

It does not surprise anyone that the most popular social media influencers in Australia are female. Not only do their profiles impact Australian audiences but also affect global trends. This has not gone unnoticed by marketers who are keen to align their brands to these influencers and pay them a healthy fee to do so. […]